Want to Sell Faster?
Here’s Our Tips on How to Sell Your Listings

In today’s competitive market, selling a home requires strategy, preparation, and excellent communication. Here’s how to help sellers get their homes sold faster and for top dollar:

1. Price It Right from the Start

• Begin with a detailed conversation about the home’s updates, unique features, and overall condition.
• Prepare a comprehensive equity evaluation that includes:
  
  • Pricing strategies
  • Market analysis
  • Square footage breakdowns
  • Tax value insights
  • Comparisons with online estimates (buyers and sellers do look at these)
  • A range that captures the low-end to the high-end so you can have the conversation upfront
  • A net sheet to help sellers understand their bottom line at every range and your pricing recommendation

2. Showcase the Home with Standout Marketing

• Use professional tools to highlight the property, such as:
  
  • Just-listed videos and lifestyle videos
  • Agent-feature videos for luxury properties
  • Aerial photography and 3D Matterport tours when suitable
• Employ targeted digital marketing to ensure the listing reaches the right audience, creating buzz and excitement

3. Stage for Success

• Offer a professional staging consultation—this service can significantly impact how the home presents to buyers
• Highlight staging benefits:
  
  • Staged homes sell 3–5% higher and typically faster
  • Helps emphasize a home’s best features and makes it easier for buyers to imagine themselves in the space

4. Maintain Consistent Communication

• Keep sellers informed with regular updates, including:
  
  • Weekly marketing summaries and local market trends
  • Detailed showing activity reports.
  • Recap showing activity and get feedback from past showings (even if it means calling the buyer agents who showed)
• Use tools like Infosparks and ShowingTime to analyze and present data
  
  • Are you in line with market trends?
  • Are you outside of market trends? If so, it may be time to drop the price
  • At what price point/price break are most showings happening?
• Provide honest, data-backed conversations to build trust and align on next steps

Master These Strategies for Seamless Selling!

By applying these tips, you’ll create a smooth selling experience that delivers exceptional results for your clients.

If this seems like an overwhelming list to you – don’t worry. Consider chatting with us to see how we can help you!

At Kerby & Cristina Real Estate Experts, we take care of the bulk of this as part of our services to our agents, from the busy work part of the equity evaluations, coordinating staging consultations to managing ordering the right pieces for the marketing for your listings. That way, our expert agents are freed up to focus on their expert analysis and on excellent communication to develop raving fans!